Sounds familiar…
All artists, at one point in their music careers, did cover songs from their favorite band or singer. Famous music artists come up with their own version to pay tribute and respect to their influence and motivators, while most newbies and wannabies do revivals to catch listeners’ attention and become instant chart toppers.
Some favored cover songs done by famous Rock and Alternative bands were No Doubt’s version of Talk Talk’s “It’s My Life”, Cake’s version of the 1978’s hit song “I will survive” by Gloria Gaynor, Red Hot Chili Peppers’ 2003 version of Ramones “Havana Affair”, and Guess Who’s “American Woman” performed by Lenny Kravitz.
RnB and Hip Hop artists also made their share on the cover music scene. P. Diddy and Faith Evan’s version of Sting’s “I’ll be missing you” became an international hit, same with Fugees’ own interpretation of “Now Woman, No Cry” and “Killing Me Softly”.
Pop and Dance artists as well have their own contributions like Madonna’s “American Pie” (which became a soundtrack of the movie “Next Best Thing”) and Fatboy Slim’s version of Steve Miller Band’s “The Joker”…. And the list goes on.
Despite sounding so familiar, it’s still the listeners who will decide what song is pleasing to their ears and which artists gave justice to these all time faves. With these songs being part of mobile ringtones, in real tone and poly tone, it only means that it is also in demand in the mobile music scene.
Somewhere in mobile digital lane…
Combining music and technology is an important factor being considered by most businesses, particularly by the entertainment and mobile industry, in conducting research and studies as they go through product development and look for alternative distribution channels. These modern risk-takers recognize that both elements are the latest perfect mix in making money out of digital mobile music.
Considering music as an important feature in product innovation is evident among new product lines being introduced by big mobile players such as Nokia, Ericsson, and Motorola. They continue to develop mobile phones for music enthusiasts by integrating fm radio, mp3 players, and big memory storage for mobile downloads like ringtones and wallpapers as product features.
As for the entertainment industry, more artists, producers and record companies are now recognizing the big potential of internet and mobile phones as alternative circulation venues for songs and album launches, and as solution to illegal downloading and online piracy.
Famous musicians pioneering digital and mobile distributions are Timbaland and Madonna. Timbaland, famous artist and producer, released the first ever “mobile only” album. On the other hand, Madonna will use mobile downloads as part of her album launch campaign for her much awaited 22nd album, “Hard Candy”.
Hmmm… who’s next in digital lane?
Your Summer Get-Away Soundtrack
Reggae represents the relaxing summer breeze, sound of the ocean, surfers embracing the waves, and big night parties after a long day of under the sun escapades. These are just a few reasons why Reggae is one perfect soundtrack for your summer get-away.
Multiple Music Personalities
Music is considered as one of the biggest influence in the society, especially for youngsters. It dictates the way they dress, how they walk and talk, their behavior. To sum it up, their lifestyle. It gives them the feeling of belongingness among peers and teaches them about life’s reality.
MOBILE MUSIC MARKET
Mobile music is the most promising segment of the entire music industry today. Its share on the total worldwide music revenue increases every year, and is still expected to perform better until 2010.
www.emarketer.com reveals that from 2007’s $2,076,000,000 mobile music revenue, it is expected to boost up to $3,909,000,000 on 2008. That is almost 5% increase in revenue share. From 6.5% share on total worldwide music revenue for 2007, it is expected to increase to 12% by 2008.
There are lots of factors that contributed to this phenomenal demand for mobile music.First, there are the stakeholders. These are the internet providers, the mobile content providers, the artists and their record labels and of course, the mobile music subscribers who never get tired of downloading their favorite real tone and polyphonic ringtones. Second, the mobile subscribers’ download behavior. Right now, mobile content providers are experimenting on different marketing strategies that will complement their subscription behavior and think of tactics on how they can take advantage of it. This leads us to the third aspect, content providers’ PR and advertising campaigns. Content providers continuously fight over subscribers’ attention through different marketing tools- from old school print media, radio commercials, to today’s new age online blogs and forum.
At the end of the day, it’s all about the subscribers’ preference. They know what they need, and they want to make the most out of the money they spent for downloading real tone ringtones, polyphonic ringtones, and wallpapers.
AN EXCITING 2008 GRAMMY AWARDS FOR RNB ARTISTS LIKE AKON
The most awaited Grammy Awards night is fast approaching as it announced the official list of nominees for the 2008 ceremonies. This year’s celebration is expected to be more colorful with lots of first time nominees like Amy Winehouse and old time favorites like U2 and Alicia Keys.
RnB artists dominated the list of Grammy nominees for this year. Kanye West topped the list with 8 nominations, followed by Justin Timberlake, Timbaland and T-Pain with 5 nominations, and Akon, Ne-Yo and Rihanna with 4 nominations each.
Akon started his career with his “Locked Up” album which was released last 2004 with hit singles like Locked Up. It was followed by his “Trouble” album with popular songs like “Lonely”, “Pot of Gold”, and “Belly Dancer”. His biggest hit was “Don’t Matter” from his “Konvicted” album, which made him popular all over the world.
MOBILE MARKETING AND THE MUSIC INDUSTRY
I must agree with what Julie Katz had mentioned in her blog, that wireless technology has the promise to be the ultimate one to one marketing tool, as it is personal and measurable.
That is why music icons and personalities got themselves into mobile marketing. Record labels, handlers and artists themselves acknowledge the big opportunity of getting in touch with their fans through the use of mobile technology.
Embracing the growing demand for these music artists’ masterpieces, RingtoneDeck made sure that downloading mobile content like ring tones and wallpapers will be as easy as 1-2-3. Fans and followers can now purchase or subscribe to their favorite music artist’s songs by simply visiting our website and providing us their mobile number.
Artists on your mobile phone. Download your favorites now. Subscribe and be part of music community!