When Artists Turn To Mobile
Nowadays, everybody is learning the significance of mobile technology in their lives, which is not a surprise anymore. From school boys to big companies and organizations, everyone is experiencing the big influence of mobile phones on the way they view entertainment and making good business opportunities.
Let’s take for instance the music artists and record labels. Big names from the music industry are using mobile phones as an alternative distribution channel to sell more records and reach out to their fans. From Rock band legend Def Leppard to Country music big star Faith Hill, they are using mobile marketing through SMS campaigns and mobile downloads to keep the fire burning among followers.
Def Leppard’s mobile effort of providing Bluetooth and Wi-Fi content among supporters is the band’s answer to the futuristic approach of introducing new music to their fans and getting them involved on their artistic craft. On the other hand, Ms. Hill’s campaign is intended to promote her upcoming Christmas album.
Other big names that adopted the mobile phenomena are record producer slash songwriter slash RnB- HipHop-Rap sensation Timbaland and Pop music goddess Madonna who both released songs via mobile music distribution.
With these famous music icons adopting mobile campaigns, expect more names to be part of the mobile list in months to come.
The Creative Wonders of Mobile Innovation
Tons of “unique” mobile phone units and interesting cell phone gadgets have been featured on this blog for two simple reasons. First, to entertain readers by the phone maker’s creativity, and second, to inform you that the craziest mobile phone concept you have in mind is no longer an idea. But our list doesn’t end there. Presenting… the iron phone, the musical instruments that double as phones, and the solar-powered necktie.
The iron phone, literally is an iron shaped phone designed by UK based designer Vladimir Rachev. Instead of being curious with the designer’s motivation for coming up with such concept, isn’t it more exciting to find out how a person would use it? Will he keep the iron away from his cheek when answering a call from that phone? Just a thought!
Talking about wild imaginations, the iron phone is nothing to the au Design Project x Yamaha mobile phones. It answers to the idea of combining music with mobile phone technology together. These mobile phones can actually produce real music and function as a handy phone. For instance, the Band in My Pocket phone that features attention-grabbing element of having different musical instruments from trumpet to harmonica, while maintaining its mobile phone features.
Last but definitely not the least is this brilliant and fashionable invention, the solar-powered necktie. It looks like an ordinary necktie but it is made out of special cloth that allows busy business people charge their mobile phones anytime they want. A perfect combination of fashion and convenience.
With endless technological advancements and man’s resourcefulness, expect more of these device and gadgets in the market.
How Mobile Phone Companies Do It
With tons of mobile manufacturers fighting over the market’s attention, industry players can’t help but think of ways and means to keep the buyers excited and continue patronizing their brand. To do this, cellphone companies collaborate with fashion icons, work with big music labels and artists, or go for long term advantage by integrating exclusive mobile content in their mobile units.
Samsung, Motorola, and LG opted to partner with the big names of the fashion industry to showcase fashion and functionality in their products. As for some mobile phone companies, they work with music icons and music labels to target specific audience — the artists’ followers, to promote their brand.
As for the rest who go for long term benefits, they work with content providers for mobile game applications, mobile ringtones, and other mobile downloads for exclusive and pre- installed mobile content for each mobile unit.
A healthy competition motivates cellphone companies to be more innovative in designing and developing new product. In order for the consumers to patronize their products, they should always offer something new, without sacrificing the looks, functionality, and the cost.
The Widget that Pimps Your Site
Ringtonedeck recently launched its own version of mobile downloads widget for mobile music aficionados maintaining blogs and websites. The Ringtonedeck Widget aims to provide mobile subscribers, who frequent websites and blogs, an alternative venue where they can download and subscribe to their favorite artists’ songs in its real tone and polyphonic version.
Integrating the Ringtone Widget in your page is very simple. Bloggers and website owners go to Ringtonedeck’s Widget page where they can select the type of mobile download they want to feature, the preferred mobile download category, and then customize the widget’s look by picking the color that blends well with their page. The widget page has a code generator that automatically displays the code, which they can then copy and paste into their blog sites and websites. The Ringtonedeck Widget also features mobile wallpaper downloads.
Ringtonedeck mobile ringtones and wallpapers are equally priced at USD 4.99 per month. Single-off purchases are USD 2.99 for real tone ringtones and USD 1.99 for both polyphonic tones and mobile wallpapers. All Ringtonedeck mobile content are available to AT&T,Cellular One, and T-Mobile subscribers in North America.